Cineworld appoints Emperor for their corporate and investor communications
21/01/2010
Towards the end of November 2009, Emperor won the pitch to design and produce Cineworld's 2009 Annual Report and Accounts. Emperor's pitch demonstrated how the Cineworld brand could communicate more effectively to both a consumer and corporate audience, by controlling the use and application of its visual brand elements. On the strength of their pitch, Cineworld commissioned Emperor to update their existing visual brand guidelines and are embarking on a photography project to create an image library. This new photography suite will be used across their new corporate website, annual report and future corporate marketing communications.